AWMB - About us

Contact

AWMB - Austrian Wine Marketing Board
Managing Director:

Mag. Willi Klinger
Mr. Willi Klinger (Press Fotos)

Austria: Organisation / Controlling PR / Media / Events/Project Management Gastronomy / Sponsoring Internet / EDV / HRM
Foreign focus markets:

America, Japan

Switzerland, Great Britain, Netherlands

Skandinavia

Germany

Central and Eastern Europe, Asia

Management:

Mag. Willi Klinger
Mr. Willi Klinger

Mag. Susanne Staggl
Ms. Susanne Staggl

Mag. Barbara Arbeithuber
Ms. Barbara Arbeithuber

Gerhard Elze
Mr. Gerhard Elze

Mag. Christian Dworan
Mr. Christian Dworan

Assistants:

Sandra Auernigg
Ms. Sandra Auernigg
(Personal Assistant of the Managing Director)
Stefanie Lobner
Mrs. Stefanie Lobner
(Personal Assistant of the Managing Director)
Daniela Pilwachs
Mrs. Daniela Pilwachs (Accounting)

Peter Kramar
Mr. Peter Kramar
(Graphic design)

Anja Myllius
Ms. Anja Mylius
Andrea Krautstoffl
Ms. Andrea Krautstoffl
(Senior Marketing
Assistant)

Karina Skurnik
Ms. Karina Skurnik
Bettina Skorepa
Ms. Bettina Skorepa


Claudia Blau
Ms. Claudia Blau
(Senior Marketing
Assistant)

Sandra Dietzl
Ms. Sandra Dietzl

Sandra Milovanovic
Ms. Sandra Milovanovic
(Reception)

Sonja Prem
Ms. Sonja Prem

Stephanie Krompass
Ms. Stephanie Krompass

Julia Steinwender
Mrs. Julia Steinwender

 

The AWMB’s Purpose, Mission, and Strategy

The purpose of the AWMB is stated in the articles of association:
The purpose of the enterprise is the implementation of marketing measures for Austrian wine, particularly wine produced in Lower Austria (Niederösterreich), Burgenland, Styria (Steiermark) and Vienna (Wien). The enterprise is authorised to undertake any measures and transactions that are useful for realising its purpose.

The AWMB’s Mission and Goals

The AWMB supports and co-ordinates the efforts of the Austrian wine industry to maintain quality and sales. Domestically, the goal is to dominate the market segment for Qualitätswein. The export of wine in bottles is to be doubled again within ten years (new basis = 2000).

The AWMB’s Strategy

The strategy is aimed at creating a balanced marketing mix suited to the respective markets. This means working on image to promote sales as well as active public-relations work supported by advertising.

Austria Wine Marketing Board
Prinz-Eugen-Straße 34 / 7
A-1040 Vienna
Tel.: +43 (1) 503 92 67
Fax: +43 (1) 503 92 68
E-Mail: info@austrianwine.com